TLG Peterbilt Named North American Dealer of the Year

Peterbilt Motors Company named TLG Peterbilt as the 2022 North American Dealer Group of the Year at its annual dealer meeting held in Carlsbad, California, last week. It is the highest honor a Peterbilt dealer can receive. This is the seventh Dealer Group of the Year win for TLG, adding it to their awards in 2019, 2015, 2009, 2006, 2003 and 1998. The Larson Group (TLG) Peterbilt is headquartered in Springfield, Missouri, and operates 25 dealership locations across eight states. 

Dealer groups awarded this prestigious honor best represent Peterbilt’s commitment to class and score the highest in Peterbilt’s rigorous Standards of Excellence program. 

“I am honored that TLG was awarded Dealer of the Year for the seventh time,” said Glenn Larson, President & CEO. “This would not have been possible without the combined efforts of our great team of men and women who are committed to doing the right thing for our customers each and every day.”

In addition to being recognized as the top performing dealer group in 2022, TLG also received Red Oval Dealer Group of the Year, e-Commerce Dealer Group of the Year, and 13 TLG Peterbilt locations were recognized with Platinum Oval awards, more than any other dealer in the Peterbilt network. 

TLG’s Platinum Oval winners are:

  • TLG Peterbilt - Charlotte
  • TLG Peterbilt - Cincinnati
  • TLG Peterbilt - Dunn
  • TLG Peterbilt - Fort Smith
  • TLG Peterbilt - Great Lakes
  • TLG Peterbilt - Greensboro
  • TLG Peterbilt - Joplin
  • TLG Peterbilt - Mid-America
  • TLG Peterbilt - N Kentucky
  • TLG Peterbilt - NW Arkansas
  • TLG Peterbilt - Raleigh
  • TLG Peterbilt - Springfield
  • TLG Peterbilt - St. Louis

TLG also received a Best-In-Class dealer honor, which is based on a combination of Peterbilt’s Standard of Excellence scores, financial performance, parts and service performance, and utilization of Paccar training and programs. 

Founded in 1987 by Glenn and his father Claire Larson, 2022 also saw TLG celebrating its 35th anniversary. In addition to recognizing TLG Peterbilt for its commitment to excellence and customer uptime, Peterbilt also presented a special award to commemorate TLG’s 35 years as a Peterbilt dealer. 

Glenn said, “Earning this honor for the seventh time in our company’s history can be attributed to our never-ending commitment to our values and building meaningful relationships that remain as strong as they were when we began 35 years ago.”

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